Domyos, the fitness brand of the Decathlon group, has integrated a Numerized Augmented Reality button (WebAR) in order to introduce its customers to a new product, the Woodbike.
How Domyos uses the Numerized Augmented Reality solution?
We offer our clients the possibility to integrate Augmented Reality in various way. Domyos has chosen to integrate an AR button in the Landing page of its new product. This button fits perfectly into the page charter and encourages the user to interact with the product, in order to make it their own and view it from all angles.
The web integration is extremely simple and creates an effect of surprise. By clicking on the button on desktop, the user is invited to scan a QR code with his smartphone. Without any additional manipulation, he will be able to visualize the product in 3D and integrate it directly into his environment. 3D and AR product visualization brings an innovative and immersive touch to the shopping experience.
Main goal: To discover the product in all its aspects and to allow a better visualization of the size of the product inside the home of the user.